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The aim of this Stites & Harbison blog is to illustrate how other brands chose their trademarks and have subsequently protected them. Bloggers here give the trademark enforcement backstories behind well-known advertising campaigns—or sometimes just note a brand's new look or slogan and share their blunt thoughts.

Author: Mari-Elise Gates, attorney in the Stites & Harbison Alexandria, Virginia, office; Jennifer Kovalcik and Alex MacKay, partners in the Nashville, Tennessee office; and Jack Wheat, partner in the Louisville, Kentucky, office.

Related Categories: Intellectual Property Law | Law Firm | Associate | Partner | Trademark Law

Recent Posts from Trademarkology

Trademarks for Your Body Parts
Posted: Jan 14, 2016, 12:16 pm CST
Trademark Resolutions
Posted: Jan 6, 2016, 1:31 pm CST
Elfin’ Around
Posted: Dec 7, 2015, 8:02 am CST
Indictment of Trademark Scam Operator
Posted: Nov 23, 2015, 9:18 am CST
Posted: Nov 4, 2015, 4:15 pm CST
For a Limited Time Only….
Posted: Oct 29, 2015, 10:18 am CDT
[Expletive Deleted].
Posted: Oct 7, 2015, 4:35 pm CDT