Going Global

Recent Posts from Going Global

• Is Now the Time to Begin Exporting?

  Exports are down and economies everywhere are contracting as our global interconnectedness is proving both blessing and challenge. Amid the downturn companies are cutting marketing budgets, travel expenses, and, most importantly, people. One might reasonably…

• Discussing Politics While Building Relationships Abroad

  With the U.S. in the throes of a widely watched election, it is not surprising that American business travelers abroad are often asked to engage in a conversation about American politics and the election. And…

• Trade Policy in an Age of Protectionism -- How Governments Can Promote Free Trade through a Domestic Agenda

  I had the opportunity to attend a meeting this morning with Dr. Laura Tyson, professor at UC Berkeley's Haas School of Business, a former chair of the Council of Economic Advisers under Clinton and one…

• A New Paradigm for a Dynamic International Market for Sustainable Energy -- The Conclusion

  This is the post that concludes the themes raised in the immediately preceding two. Part I posed the dilemma of creating a rational energy policy in a net oil consuming nation given the lack of…

• Inefficiencies in International Energy Markets and the Search for a New Paradigm for the Value of Renewable Resources -- Part II

  This is Part II of what I anticipate will be a 3 part post. In Part I, I tried to set up the intractable dilemma that has prevented the net oil consuming nations such as…

• Inefficiencies in International Energy Markets and the Search for a New Paradigm for the Value of Renewable Resources -- Part I

  Regular readers will have noticed the lack of recent posts -- I've been too busy with business lately to blog. I always keep a running list of potential blog topics, but unfortunately many of the…

• The United Nations Speaks Out for Free Trade -- At Least When It Comes to the Global Food Supply

  Among the many positive attributes of the United Nations, and I think there are many, I wouldn't normally include a penchant for free trade. Sure it's an international body and by its very nature is…

• Responding to the Earthquake in China -- Global Companies, Global Customers and Global Responsibilities

  One of the things that great companies have in common, or at least companies that are great at product development, marketing and customer service, is that they have a genuine empathy for their customers. This…

• Can Today's Mis-educated High Schooler Become Tomorrow's Global Leader?

  Among the concerns with secondary education today is that in teaching to the lowest common denominator dictated by standardized tests, the average American high school student is woefully undereducated in subjects critical to the world…

• What It Took for an American Icon to Become #1 in China -- Another Lesson in Global Marketing

  Regular readers of this blog know that from time to time we've examined whether global companies have the power to impose standardization upon foreign markets (ala Ted Levitt's original conception of globalized business), or whether…