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"The Alcohol and Tobacco Tax and Trade Bureau approves well over 100,000 labels per year. In these approvals you can see the bursting efflorescence of the American (and the world) economy. This blog’s mission is to review almost all of these certificate of label approvals and find the most noteworthy, amazing and cool labels among the millions. It’s a big job, and if you hear of good labels, please help us showcase them here."

Author: Lehrman Beverage Law is based in Washington, D.C.

Blawg Related Categories: Administrative LawLaw Firm


Recent Posts from bevlog

  • George Washington’s Tavern Porter

    TTB does not usually allow presidents to be shown on alcohol beverage labels, so we were suprised to see George Washington (above) and Thomas Jefferson emblazoned upon these beers. The normal rationale is that it…

  • American Medical Association Comment; Top 7 Things to Know

    It is likely that all beer, wine and spirits labels will change dramatically in the near future. TTB has been working on new rules since CSPI and other groups submitted a petition in 2003. The…

  • Rigor Mortis Ale, Deathly Ales

    There is a huge, long history of associating alcohol beverages with death and demise. In recent US history, this is famously illustrated by the Black Death Vodka episode of the 1990s. This trend shows no…

  • Citrus Wine: Grapefruit and Lemon

    One of our favorite themes is that alcohol beverages can be made from just about anything lying around the kitchen, and the TTB approvals tend to bear this out. Although the overwhelming majority of wines…

  • Ale to the Chief, Inaugural Brew

    Avery Brewing is more than ready for the new president. Way back in March, this Boulder, Colorado brewer got approval for Ale to the Chief!, a Presidential Ale. Blast Magazine says it’s selling well, and…

  • Miller Brewing Comment; Top 5 Things to Know

    It is likely that all beer, wine and spirits labels will change dramatically in the near future. TTB has been working on new rules since CSPI and other groups submitted a petition in 2003. The…

  • The World’s First Chardonnay Flavored Vodka

    Here is Duē. It claims to be “The World’s First Chardonnay Flavored Vodka.” It is made in Italy and imported by Francoli of California. Francoli also has a Merlot Flavored Vodka. Emily Haile found this…

  • Lipstick on a Pi……..not Grigio

    Remember when Nixon said “You won’t have Nixon to kick around any more”? Well, we bet Plata Wine Partners is bummed that Sarah Palin is not around at the moment. They jumped on the news…

  • Sex in a Bottle

    A great many brands hint at it, but Frank-Lin has gone right to the heart of the matter, launching Sex in a Bottle. The Hula Girl is very direct and to the point, especially compared…

  • MADD Comment; Top 5 Things to Know

    It is likely that all beer, wine and spirits labels will change dramatically in the near future. TTB has been working on new rules since CSPI and other groups submitted a petition in 2003. The…


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