Business Development
A blawg about business development and strategies, sometimes showing how ideas from far outside the legal realm could apply to running one's law firm or legal career.
Author: Peter Darling is an independent consultant based in San Carlos, Calif.
Blawg Related Categories: Law Firms • Legal Marketing & Consulting • Consultant
Recent Posts from Business Development
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The Real Secret to Getting Referrals: Don't Beat Around The Bush
There's a lot of stuff floating around out there like this. While some of these items are interesting, I think they miss the real answer. As with a lot of other things, it's not anywhere…
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Business Development Rule #1: Only Make Enemies on Purpose
In the last six months, two people out there in businessland have said things about me (once directly in an email to me, and once in a conversation to a third party who they didn't…
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Worst. Business. Development. Strategy. Ever.
There's a post in today's Wall Street Journal Law blog that reads like something out of The Onion. If I sat down, and as an experienced professional, planned out a strategy to completely wreck any…
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Bodine's Right: Twitter Is a Shiny Object
Larry Bodine, agent provocateur extraordinaire, has written a couple of posts recently about his belief that as a marketing tool, Twitter is going to have a very short life. I agree, and his most recent…
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Help for the terminally boring
"We have appointed Peter "Craze" Sheridan, a world-class berserker, as the advance man for the crew. This is a truly deranged idea, but fun! You never can tell what might happen when you let a…
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What really matters to you?
Whatever it is, developing business is the way to get it, or to protect it, or to build it. There isn't any other route. Yesterday I was watching a DVD of the final movie in…
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You Are Going To Fail
If you make any kind of effort to develop business, you are going to fail. A lot. Accepting this, and in fact, making it work for you, is the Great Hidden Secret of Biz Dev.…
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Walk Around Your Plane
I'm sitting in the lovely Denver airport, where I've been for a while. During my dinner, I looked out the window, and saw some of the best marketing I've ever encountered -- an American Airlines…
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How to Really Screw Up Your Firm During A Recession
We're in a recession, right? Right. And the one thing I see firms of all kinds doing, over and over and over and over is basically pulling their heads back in their shells, which means…
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The Secret to Great Writing
Use fewer damn words. Seriously. If I had to boil everything I know about how to write down into one rule, that'd be it. I was reminded of this by a post in Michelle Golden's…