Current Issue
ABA Journal
CLOSING DATES & PRODUCTION REQUIREMENTS
» Closing Dates
» Ad Dimensions
» Production Requirements
» Publisher Policies
| 2009 Issue | Space Closing | Materials Closing |
| January | November 14 | November 24 |
| February | December 17 | December 22 |
| March | January 14 | January 22 |
| April | February 11 | February 19 |
| May | March 12 | March 20 |
| June |
April 14 | April 22 |
| July |
May 19 | May 26 |
| August |
June 10 | June 19 |
| September |
July 15 | July 22 |
| October |
August 12 | August 21 |
| November |
September 14 | September 23 |
| December |
October 13 | October 21 |
| Ad Size | Dimensions |
| Full Page | 7" x 10" |
| 2/3 Page | 4-1/2" x 10" |
| 1/2 Page (island) | 4-1/2" x 7-1/2" |
| 1/2 Page Horizontal | 7" x 4-7/8" |
| 1/2 Page Vertical | 3-3/8" x 10" |
| 1/3 Page Horizontal | 4-1/2" x 4-7/8" |
| 1/3 Page Vertical | 2-3/16" x 10" |
| 1/4 Page Horizontal |
3-3/8" x 4-7/8" |
| 1/6 Page | 2-3/16" x 4-7/8" |
| 1/12 Page | 2-3/16" x 2-3/8" |
| Spread | 16-3/8" x 10-3/4" (to be supplied as individual pages) |
Printing method: web offset
Binding method: perfect bound
Trim size: 8-3/16" x 10-3/4"
Safe area for spread trim size: 1/4" from trim edge
Spread bleed size: see material/file specifications section
Bleed Size
Vital matter on bleed advertisements should be held 1/4" from the trim edge. Bleed trim is 1/8" at head, outside and at foot. All material requiring cropping should be accompanied by a proof indicating trim and positioning of advertisements. Unless otherwise specified, material will be positioned (centered) in the space ordered.
Gutter Allowances
No allowance is necessary. Printer will line up allowing for backbone trim off. To assure proper gutter bleed allow 1/8" for grind off.
All supplied materials must comply with Revised Specifications for Web Offset Publications (SWOP standard).
Printing Specifications
A color proof is required for all advertisements using four-color process or match colors. Lack of said proof will result in a charge back to produce acceptable printer proof.
Colors
Special PMS colors must be specified when the order is placed. Ads with special colors may not be guaranteed special positioning.
Black & White Fractional Ads
Digital files are required. See digital advertising section.
Inserts
Conventional single- or multi-sheet folded inserts should be supplied, flat, 8-1/2" x 11-1/2" (maximum) ready for binding. Maximum Paper Weight: 100 lb. (25 x 38 basis, text) for two- or four-page inserts. More than four pages, 80 lb. max (25 x 38 basis, text).
Detailed insert specifications and quantities should be requested at least 60 days prior to issue date for which insert is intended. Mock-ups must be furnished to ABA Journal's Production Department a minimum of 45 days prior to publication to check mechanical specifications before final approval. Contact ABA Journal Production Department for shipping address, quantities and required delivery date to the printer.
Business Reply Cards
Cards should meet postal requirements with regard to stock and size. Minimum dimensions for supplied card are 6-1/2" x 4-3/16". This allows for 1/2" binding tab with perforation, as well as 1/8" foot trim.
Mock-ups must be furnished to ABA Journal's Production Department a minimum of 45 days prior to publication to check mechanical specifications before final approval.
Digital Advertisement
As of the January 2004 edition, the ABA Journal migrated to a total digital asset management system. As a result, we no longer accept advertising materials in film negative form.
We made this transition in support of the DDAP (Digital Distribution of Advertising for Publications) guidelines, and in doing so the ABA Journal is stating that PDF/X1a is our only acceptable file format.
Material/File Specifications:
PDF/X1a files can be saved to 100/250MB Zip disc, or CD-ROM.
Only one ad per file should be included on any of the above media.
A proof or color guidance on press must be provided. This proof can be Digital, Press, or Off-press proofs which meets SWOP specifications. The proof (Color or B&W) should be representative of content/color of the final digital file.
All high-resolution images as well as fonts must be embedded when producing the PDF/X1a file.
Only use Type 1 Fonts -- No TrueType fonts or Font Substitutions -- should be embedded in the file.
Images must conform to SWOP (CMYK or Grayscale). TIFF or EPS images must be between 200 and 400 dpi.
Total area density should not exceed SWOP 300% TAC.
No RGB or JPEG Images can be included. Do not nest EPS files into other EPS files. Do not embed ICC Profiles within images.
All required image trapping must be included in the file(s).
Images should be Right Reading, Portrait Mode, 100% Size. No Rotations are allowed.
Standard Trim, Bleed and Center Marks should be included on all pages and located at least 1/4" outside the trim area. (No marks are to be included in the "live" image area). Spreads should be provided as two (2) separate page files.
Maximum dimensions: See ad dimensions listed elsewhere under dimensional information and other production requirements.
Include a 6 mm 5%, 25%, 50%, 75%, 100% C, M, Y, K patch strip for quality control - The EPS file containing this strip is available directly from our Production Department. Contact them directly for a copy.
Print Production Contact
David Jendras
Tel: 312/988-5996
Mailing Instructions
Space contracts, insertion orders, correspondence, proofs and ad materials should be addressed to:
David Jendras
ABA Journal
321 North Clark Street
Mail Stop 15.1
Chicago, IL 60654-4714
Tel: 312/988-5996
Returning Material
Advertising materials will be returned to the advertiser or advertising agency only by separate written request within one year. Materials will not be retained beyond one year.
Production Charges & Discounts
Publisher's Discount
Discounts are available for the following categories: legal specific advertisers, direct mail, travel, retail/fashion and member benefits. For more information, please contact your sales representative.
Bleed
No premium for bleed advertising.
Regional Editions
Geographic regions are available. Ad size is limited to one full page. Contact your sales representative for details.
Special Positions
15% charge for preferred position. Contact your sales representative for availability.
Inserts
Insert discount earned from black and white page rate:
| 2 pages | -25% |
| 4 pages | -35% |
| 8 pages |
-45% |
| more than 8 pages |
-50% |
Plus a non-commissionable bind-in charge of $1,300.
Business Reply Cards
Furnished business reply cards are billed at the one-time black and white page rate plus a non-commissionable bind-in charge of $500. Business reply cards will be accepted only when faced by a full-page ad.
Payment Terms
Payment is due upon receipt of invoice. No cash discount is given. Payment from a non-US advertiser must be in US currency in the form of either a check drawn from a US bank in US dollars or a money order in US dollars.
Agency Commission
A commission of 15% of gross billing is allowed to recognized advertising agencies on space, color and position only, provided account is paid within 30 days of invoice date. If account is sent out for collection due to nonpayment, the 15% agency commission is disallowed, and the gross amount plus any applicable interest, court costs or legal fees, will be due to the American Bar Association.
Contract Regulations
Contract space must be used within one year from the first insertion. Frequency rates are applicable for space used within one calendar year from the first insertion. Written insertion orders are requested for each ad and must be received before the closing date. Cancellations must be received in writing before the closing date. Cancellations cannot be considered accepted until the Publisher confirms the cancellation in writing.
An advertiser who has been billed at a frequency discount rate and fails to advertise at the requested frequency will be short-rated-that is, billed for the difference between the contracted frequency discount rate and the earned rate. If an advertiser has been billed at one rate but earns a frequency discount by using more space than planned, a rebate-the difference between the billed rate and the frequency discount rate-will be given. Adjustments will be made on a quarterly basis.
The Publisher has the right to approve all advertising and may reject advertising at any time. A copy of the Publisher's Advertising Policies and Procedures may be obtained upon request.
Publisher's Liability and Indemnity
The Publisher shall not be liable for any failure to print, publish or circulate any or all portions of any issue containing an advertisement accepted by the Publisher if the failure is caused by acts of God, strikes, accidents or other circumstances beyond the Publisher's control. In consideration of the publication of an advertisement, the advertiser or its agency, jointly or separately, will indemnify and hold harmless the American Bar Association (its officers, agents and employees) against expenses, legal fees and losses resulting from publishing an advertisement. Such losses will include, without limitation, claims or suits of libel, violation of the right of privacy, violation of statutory or common law, copyright infringement or plagiarism.
Payment Liability
Orders from agencies or other third parties are accepted with the understanding that the advertiser is ultimately liable for payment of the charges incurred in the event the agency or third party does not make the payment for whatever reason, including insolvency.
375,000 practicing attorneys receive ABA Journal each month. All subscribers are ABA members.
ABA Journal Subscribers
| % Male | 68.9% |
| % Female | 31.1% |
| Average Age | 49.9 |
| Median Age | 50.9 |
| Average HHI | $292,000 |
| Median HHI | $215,900 |
| % College Degree | 100% |
| %Partner or Senior/Managing Partner |
40.8% |
Source: ABA Journal Reader Profile Study, June 2007, MRI Market Solutions
Production Requirements

