Law firm promotes random acts of kindness
By Debra Cassens Weiss
Dec 19, 2013, 12:00 pm CST
A North Carolina law firm is encouraging pay-it-forward acts of kindness with a campaign that uses pass-along cards and a website.
The Hutchens Law Firm kicked off its campaign Nov. 21 when it distributed numbered cards to the public that encourage “high performance giving,” the Fayetteville Observer reports. The recipient performs a good deed, then passes the card along to the person who benefited. The new cardholder is asked to perform another act of kindness and to pass the card on once more.
Those who do good deeds are encouraged to report them on the firm’s “High Performance Giving” website. Each week, the firm randomly chooses one person who documented his or her giving and rewards that person with a $100 gift card.
The firm has already distributed half of its 6,000 cards. One cardholder, Jennifer Trapp, is planning to give one of her kidneys to a 9-year-old girl who attends her church. Trapp is awaiting final test results to learn if she is a compatible donor.
“Not a lot of people are doing good deeds for others, especially in this giving season,” she told the Fayetteville Observer. “It should be put out there more that it’s OK to do good deeds for others and that it doesn’t have to cost you money.”