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Trademark Law

Battle of the Undergarments: Spanx Sues Spank for Trademark Infringement

Posted May 8, 2008 10:04 AM CDT
By Debra Cassens Weiss

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Spanx, the maker of body shapers, is suing Sexy Panties and Naughty Knickers Ltd. for trademark infringement over its abbreviated name, Spank.

The Fulton County Daily Report characterizes the suit as a dispute over an abbreviation between the “makers of abbreviated and abbreviating undergarments for women.” One of the exhibits in the suit is a photo of a thong with the word "SPANK" embroidered on the back.

Spanx is represented by lawyers from Sutherland Asbill & Brennan. Sexy Panties and Naughty Knickers has not yet filed a response to the suit, filed in Atlanta federal court, and its lawyer refused to give a comment to the legal publication.

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