Patent Law
Paralegal Says Victoria’s Secret Stole ‘Very Sexy’ Bra Design
Posted Apr 22, 2008, 09:43 am CST
By Martha Neil
A paralegal in New York says Victoria Secret infringed on her 2004 patented bra design when the company created its "Very Sexy" convertible model.
Katerina Plew, 38, says she spent about $12,000 to patent her design and develop a prototype, but began contacting companies seeking a manufacturing partner when she realized how expensive it would be to take her convertible strapless bra all the way to production, reports Reuters. She allegedly had an appointment with a Victoria's Secret executive which was abruptly canceled after Plew provided the company with a copy of the patent and photographs of a model wearing her prototype bra.
"A year later, I walked into a Victoria's Secret, and there was my bra up on the wall," she says.
Commenting has expired on this post.
Comments
Posted by Jay - 7 months, 1 week, 6 days, 6 hours, 59 minutes ago
Who would want to be affiliated with a slavery-supporting business like Victoria’s Secret anyway?
What is Victoria’s Secret? It’s exploitation, cheap goods, and mass profits:
http://www.huffingtonpost.com/jonathan-tasini/victorias-secret-slave-_b_74261.html
Posted by msg - 7 months, 1 week, 5 days, 10 hours, 38 minutes ago
That has nothing to do with it. She owned a patent and it was stolen (allegedly). If she can prove it was she is entitled to damages. However, I agree, Victoria Secrets bras and panties are junk - they fall apart.