ABA, Rocket Lawyer join forces in effort to connect lawyers with small businesses, self-employed

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Charley Moore, CEO of Rocket Lawyer.

The ABA is teaming up with the self-help legal website Rocket Lawyer in a pilot program designed to provide affordable legal services to small businesses and the self-employed.

The pilot program was announced in a press release Friday.

The aim of the joint venture is to connect the ABA’s network of practicing lawyers with prospective clients through the DIY legal website.

“The American Bar Association welcomes the opportunity to explore ways to expand legal services to those who need a lawyer’s counsel but are not currently being served for reasons ranging from affordability to ease of access,” ABA President James R. Silkenat said in a prepared statement.

He also said the ABA is looking forward to working with Rocket Lawyer to “identify ways for our members to serve more clients while remaining faithful to the legal profession’s high standards of ethics and professionalism.”

Rocket Lawyer founder and CEO Charley Moore called the agreement a “pioneering effort to democratize access to legal counsel using technology.”

He also applauded the ABA for working with Rocket Lawyer to “find new ways to expand legal representation from qualified attorneys through video and mobile technologies.”

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