Citigroup Seeks Lawyer to Oversee Social Media
Posted Nov 23, 2010 8:34 AM CST
By Debra Cassens Weiss
The growth of social media means more marketing opportunities for businesses—and more legal headaches.
Evidence of the trend comes on the job front: Citigroup is hiring a lawyer to oversee its presence on social media sites such as Twitter and Facebook.
His or her duties will include overseeing social media in three spheres:
• Online content on company websites, Twitter accounts and YouTube.
• Social media interaction between Citi and third parties.
• Employee participation in social media.
ABAJournal.com: “Buchanan Ingersoll Hires Social Media Consultant”