Reformation, considered by some to be a “cool girl” fashion brand for Gen Z, has launched a new collection designed to divide its audience—legally if not literally. Launched in February, emails announcing “The Divorce Collection” promise “sexy, empowering” designs “made for women who don’t settle, in court or when it comes to clothes.” And, in an apparent continuation of the brand’s commitment to thematic authenticity, the star of the promotional campaign for the collection is LA-based divorce lawyer Laura Wasser, renowned for representing celebrities like Kim Kardashian, Heidi Klum and Johnny Depp.
Feb 24, 2026 10:59 AM CST