1152 ABA Journal Legal Marketing & Consulting articles.
Dec 13, 2021 9:15 AM CST
Two female recruiters are featured in this month’s Asked and Answered podcast, which is looking at how legal recruiting has changed over the years, including an incredibly hot job market for 2021.
Nov 29, 2021 9:07 AM CST
Modernizing your website isn’t superfluous to your business plan—it’s a key part of its success, according to this legal sector-focused brand strategist and multidisciplinary designer.
Nov 15, 2021 8:53 AM CST
Nov 10, 2021 4:15 PM CSTan increasingly large segment of the U.S. population, and for an enterprising lawyer, serving the legal needs of Spanish-speaking clients seems like a solid business development goal. But running your existing marketing materials through Google Translate and slapping "Se habla español" on your website is not enough, says Liel Levy of Nanato Media.
Sep 22, 2021 9:11 AM CDT
“We are creating a much more connected ecosystem, so that in-house teams can find the right solution in one place,” says Basha Rubin, CEO and co-founder at Priori, who was also a 2018 ABA Journal Legal Rebel.
Sep 15, 2021 8:58 AM CDT
Aug 25, 2021 9:03 AM CDTwebsite, and you will see a banner touting $10 billion recovered for clients. Now, the personal injury law firm is prepared to pay $100,000 to one lucky person who writes the best “catchy, unforgettable jingle that pairs well with fighting for justice.”
Aug 18, 2021 4:42 PM CDT
Vendors say they look forward to the return of conferences with in-person elements, but they advise organizers not to simply revert back to the way they have always done things.
Apr 12, 2021 9:01 AM CDT
The coronavirus has affected every aspect of life, from employment to housing to travel to child safety. And while some law firms have closed their doors within the last few months, others are simply adjusting their focus. In fact, some lawyers have switched focus entirely, becoming full-time “COVID attorneys.”
Apr 1, 2021 1:20 AM CDT
“Don’t take ‘likable’ the wrong way,” said brand consultant Katy Goshtasbi. “This is not about high school likability. It’s about whether you resonate with me.”
Mar 10, 2021 4:58 PM CST
Quinn Emanuel and Boies Schiller shun merger idea
Neither Boies Schiller Flexner nor Quinn Emanuel Urquhart & Sullivan are embracing a legal recruiter’s suggestion that the two firms should merge.…
Feb 1, 2021 4:17 PM CST
Nov 6, 2020 2:12 PM CST
Prior to the COVID-19 pandemic, successful law firm marketing had a different tone and message than it does now, and marketing will continue evolving in the coming months. Consider these seven marketing pointers from lawyer and author Tiana H. Hardison.
Sep 10, 2020 9:30 AM CDT
Aug 13, 2020 2:11 PM CDT